Feb 26, 2011

UR NEW YORK - EYE OF THE BEHOLDER INSTALLATION

"EYE OF THE BEHOLDER" UR NEW YORK ART INSTALLATION from urnewyork on Vimeo.



"With Eye of the Beholder, we were attempting to symbolize the struggles within achieving greatness. In art everyone is watching you, what’s the next step? What is your potential greatness? What can you achieve? There is this sense of urgency, so we produce, trying to appease that constant demand. We had to ask ourselves, how do we keep our pieces from becoming stagnant, how do you continually create at a fast pace but always push the bar, always maintain that level of quality, of mastery, that’s the challenge. When it came to working with Woodward, we thought through was how will we take this moment to do something completely new for the collective. We considered balance, concepts of symmetry and understanding the tug of war between success and struggle. It breaks down pretty simply: Two artists, four panels, two each, two sides to the success" - UR NEW YORK



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